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Reading Comprehension: Application Questions

Which of the following business owners would benefit from use of the Ansoff Matrix?

Very good!

[[snippet]]

This restaurant owner is expanding his or her business by opening another restaurant.

Incorrect.

[[snippet]]

This business owner is reducing the scope of his or her business, not expanding it.

Incorrect.

[[snippet]]

This business decision is not related to expanding the scope of the business.

Incorrect.

[[snippet]]

This business decision is not related to expanding the scope of the business.

Incorrect.

[[snippet]]

This business decision is not related to expanding the scope of the business.

the owner of a retail store who wants to make cutbacks
the owner of a hair salon who is deciding who to hire
the owner of a factory who is negotiating with a union
the owner of a restaurant who wants to open a second restaurant
the owner of an insurance company who is looking to sell the business