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Reading Comprehension: Main Idea Questions

Which of the following best summarizes the content of the passage?

Incorrect.

[[snippet]]

This answer choice is too narrow. The benefits of adaptation for a rich company are the topic of the second paragraph, not the entire passage.

Incorrect.

[[snippet]]

Although this is a true statement, it remains too narrow to be the topic of the entire passage. The passage discusses standardization only in the first paragraph.

Incorrect.

[[snippet]]

Although the extent to which a company is willing to meet the demands of its overseas customers is a factor in its choice of marketing method, the passage's overall focus is on a company's financial resources.

Incorrect.

[[snippet]]

The passage deals equally with presenting the benefits of standardization for companies with few resources and the benefits of adaptation for companies with greater resources - it does not promote one over the other.

Great!

[[snippet]]

Although the passage mentions several considerations when choosing between the two, it focuses on the company's available resources. The first paragraph describes standardization (which is more beneficial to a company with few resources) and the second paragraph describes adaptation (which is more beneficial to a company with many resources).

Adaptation is a better method of international marketing than standardization for a rich company.
The decision whether to standardize or adapt a company's products relies heavily, but not exclusively, on its financial situation.
A company which decides to use standardization does so because it lacks the resources to use adaptation.
A company's choice of international marketing method depends on the extent to which it is willing to meet the demands of overseas customers.
The benefits of standardization outweigh the benefits of adaptation.